NFF, NB PLC to signal sponsorship deal



NFF President Amaju Pinnick
NFF President Amaju Pinnick

By Debo Oshundun

The Nigeria Football Federation (NFF) and Nigerian Breweries PLC will on Feb. 9 signal a sponsorship settlement in Lagos.

Ademola Olajire, Head of Communication of NFF, stated in an announcement on Monday that it will be a “outstanding sponsorship settlement.’’

It stated that NFF President Amaju Pinnick, was “excited and fulfilled” to seal the agreements with Nigerian Breweries PLC.

“Nigerian Breweries is an organisation that has been a torch bearer of excellence and corporate social responsibility for the several decades it has operated in Nigeria,” the assertion added.

The Pamodzi Sports Marketing Company, a advertising and marketing agent for NFF confirmed that the preliminary contract is for a interval of 5 years with an choice for renewal.

The Chief Executive of the corporate, Mike Itemuagbor, stated that such sponsorship offers are good for the event of soccer in Nigeria.

 “This is an excellent deal for the NFF and the National Teams. Nigerian Breweries PLC is committing an enormous sum to this sponsorship settlement.

“But the extra essential side is the activation of the contract, which the corporate has an unrivalled pedigree in doing and which it’s dedicated to doing with this contract as effectively.

“Pamodzi is pleased to be the sponsorship company to this worthy alliance.

“Nigerian Football is on the upswing and Nigerian Breweries PLC remains a formidable establishment always looking to improve on the satisfaction it gives its customers while remaining committed to lofty corporate social responsibility initiatives,” he stated.